What would you ask Brewdog?

[koomber]

@aceface: I agree 100% about the Punk IPA. IF they took it back a wee bit on the hops, or maybe dry hopped it to give it a different aroma (to me it is just a bit too citrus-y) Get yourself some of the 5am Saint. It is heaven. Really. 5am saint and William's Brothers HArvest sun are probably my top 2 beers, closely followed by the Paradox beers. 5am saint is just allllll aroma, very lightly bittered.

I'd also agree about the marketing, but it's just that. Marketing. Trust me when I say that the Brewers at Brewdog want 2 things from their beer:
1. Tastes good.
2. Is different.
And number 2 is optional.

PS. Get yourself a bottle of the Islay of Arran PAradox. It's expensive but very much worth it.

[calumrobertson]

Haha, you HAVE to admire their balls and imagination..http://www.brewdog.com/blog-article.php?id=341 !!!!!!!!!!!!!!!!!

[bosium]

Haha, you HAVE to admire their balls and imagination..http://www.brewdog.com/blog-article.php?id=341 !!!!!!!!!!!!!!!!!

That's absolutely horrible

[steve_flack]

but curiously funny.

[Jolum]

Haha, you HAVE to admire their balls and imagination..http://www.brewdog.com/blog-article.php?id=341 !!!!!!!!!!!!!!!!!

We'll I'm impressed. I bet all the non ale drinking young people will really be motivated to go out and drink Brewdog's beers now..
Blimey, if that's all it takes why not just mix half a bottle of ale with vodka, put a fancy label on it and call it BrewCatPiss
What a bunch of jokers

[boingy]

They could put anything they like in those bottles. No-one is going to open one.

Interesting that the squirrel is £200 more expensive than the stoat.
Perhaps they can extend the theme by stuffing a cornie into a badger...

[calumrobertson]

See this is where i disagree. What they havent done is just mix some beer with vodka, they have actually used unusual ingredients and have used complex processes to brew something nobody has ever been able / willing / dared to make.
I'm pleased to see they are drawing a line under the episode, and again the title is cleverly thought out, but im impressed they have managed to do it in such an imaginative way! Course this is going to rub people up the wrong way, thats the whole point. 11 small bottles so pretty much nobody is ever going to get to try it so its an ultra neiche product but one that will get lots of people talking - i think its very clever and you have to have a little chuckle!

[Jolum]

Interesting that the squirrel is £200 more expensive than the stoat.
Perhaps they can extend the theme by stuffing a cornie into a badger...

But hold on, is that a grey squirrel? Surely for a British beer it should be a red. That's if there's any left that is.

[boingy]

Interesting that the squirrel is £200 more expensive than the stoat.
Perhaps they can extend the theme by stuffing a cornie into a badger...

But hold on, is that a grey squirrel? Surely for a British beer it should be a red. That's if there's any left that is.

I think their problem was the decision to use roadkill. Despite their best efforts they just didn't manage to squish enough red squirrels in time for the product launch...

[Jolum]

Interesting that the squirrel is £200 more expensive than the stoat.
Perhaps they can extend the theme by stuffing a cornie into a badger...

But hold on, is that a grey squirrel? Surely for a British beer it should be a red. That's if there's any left that is.

I think their problem was the decision to use roadkill. Despite their best efforts they just didn't manage to squish enough red squirrels in time for the product launch...

Well that's me out of the market for one

[Fallen]

http://www.brewdog.com/blog-article.php?id=341

This is twistedly funny, but a bit desperate! Nothing more than a couple of (reportedly very nice) headbangers exercising their eccentricity. It's akin to 'Donkey' from Shrek jumping up and down shouting 'Pick me, pick me, OH please, pick me'.

Regardless of what's inside the bottles, this has only one aim..........publicity! Just a great big marketing scam. The idea is novel (I'll concede that much), however, it's aim is transparent, obvious, dull and unsubtle.............

This is not about balls, imagination, extreme brewing, publicising craft beer, pushing the limits or any other higher purpose. It's about selling BrewDog products. Let's not dress it up as anything else.

[Jolum]

This is not about balls, imagination, extreme brewing, publicising craft beer, pushing the limits or any other higher purpose. It's about selling BrewDog products. Let's not dress it up as anything else.

I think that was along the same lines of my original argument against Brewdog. That is before I was tarnished with the Brewdog hating, youth despising, anti-craft-brewing sh*it brush

I think you need to be wearing a pair of the sunglasses out of They Live before you can see through things like this

[koomber]

It made me laugh but seriously guys, when the hell are they going to make some new beers?

Their prototype IPA's were awesome on Tuesday at a tasting but I ghuess we'll have to wait until they finish this little stunt.

[Fallen]

This is not about balls, imagination, extreme brewing, publicising craft beer, pushing the limits or any other higher purpose. It's about selling BrewDog products. Let's not dress it up as anything else.

I think that was along the same lines of my original argument against Brewdog. That is before I was tarnished with the Brewdog hating, youth despising, anti-craft-brewing sh*it brush

I think you need to be wearing a pair of the sunglasses out of They Live before you can see through things like this

Don't get me wrong, it's an effective way of getting publicity. You can imagine the conversations in the boardroom (or probably Google-style creative ideas showers with some trumped up marketisto saying 'Let's brew some really high alcohol beers, with some really aggressive messages designed to piss off the media and get them jumping all over us. Let them do the work and our marketing campaign will be a seamless roaring success'. We can then go back to mainstream, tasty products when everyone knows our name). The fact that we are discussing them on this thread with such vigour and gusto goes to show how effective it's been.

I work in marketing and it's definitely true that no publicity is bad publicity. However, I kind of enjoy reading the labels on beer bottles to find out what a company/brewery is all about. Take Williams Brothers from Alloa.........well thought out, nicely presented and good positive messaging. BrewDog........arrogant, self serving, self important sh!te. Yes, it's just marketing, but it does work. Would you want to be spoken to in person the way you're spoken to on a BrewDog label?? Same principle as road rage!

I shall dismount my high horse and get back to my dull, uninteresting existence having no taste buds, no personality and a fundamental lack of self belief. I'm not worthy and do not have the style, substance or sophistication to appreciate a BrewDog beer.

[Jolum]

I shall dismount my high horse and get back to my dull, uninteresting existence having no taste buds, no personality and a fundamental lack of self belief. I'm not worthy and do not have the style, substance or sophistication to appreciate a BrewDog beer.

Yeah Fallen, leave planet Brewdog immediately and get yourself back to reality where you belong